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What is Rosé Wine?

It’s summertime and we are shouting “yes way rosé” from the rooftop pools and the sunny, sandy beaches! But what is rosé? (Aside from a refreshing, pretty in pink wine that’s perfect for trendy Instagrams and sipping on a hot summer day). Spoiler alert: it’s not red and white wine mixed together. The rosey pink people have grown to know and love actually is caused by the winemaking process.

And what is it exactly that makes rosé so popular? Well, you’re in luck, we’ve recruited Elle Rodriguez of The Modern Pour (and self proclaimed rosé fanatic) to help us dive a little deeper into what makes people drink rosé all day! So let’s chat all about rosé. 

What is Rosé Wine?

Ok, let’s point out the obvious -- there are no naturally pink grapes (which is a shame but oh well). But if there are no pink grapes then what gives rosé that pretty in pink color? Well, it all comes down to maceration, or the soaking of wine grapes in their skins, during the winemaking process. Rosé wine is made from red grapes, any type actually, and is soaked for a shorter period of time in the skins -- about 2 to 3 days. That is why you may see a pinot noir, grenache, syrah, red blend… we could go on, rosé during your next trip to the grocery store. As long as it’s a red grape it can be made into rosé!

Aside from maceration, there are also two other popular ways to make a red grape batch into rosé all day. The Vin Gris (Gray Wine) Method uses a shorter maceration period and therefore creates a lighter, almost white wine looking rose. This method is popular with pinot noir grapes in the US or gamay and cinsault grapes in France. The other way to make rose is through the Saignée Method, which creates long lasting rosés through red wine fermentation. During red wine fermentation, 10% of the juice is bled off which creates a higher ratio of skin contact and thus a richer red wine. The leftover wine is then used for rosé, the color tends to be darker and the taste more savory.

But why so popular?

Aside from the obvious pretty color, rosé has become popular for a variety of reasons. Next time you go to the supermarket take a look -- quality rosés go for reasonable prices. This is because maturing takes less time which cuts production costs and ultimately sale prices.

And you can literally sip it all day (in moderation of course… though we won’t tell!). Rosé is highly drinkable. It’s dry, fruity and pairs well with the sun and a multitude of meals.

“The reason I love rosé so much (besides its many beautiful colors) is because its an amazing wine that can be enjoyed on its own or with a variety of foods. One of my favorite combos is rosé and chicken tacos,” says Rodriquez.

Light meals, heavier meals, it’s refreshing (and you SHOULD definitely try it with chicken tacos -- yum).

Provence. You’ve likely heard about “Provence Rosé” regardless of your wine knowledge. Provence, France has been perfecting their wine techniques for hundreds and thousands of years… literally. They have been working on their techniques since the Greeks came over with grapevines in 600 BC. The climate is perfect for a dry rosé, with sunny and mild temperatures and a wind that blows from the north. The grapes are quick to ripen and the wines are not sweet. There is a specific style that has been a staple of the region, and rosés from Provence are almost always a great starting point for those without much wine knowledge. 

Yum! I want to drink some! 

Rosés are always a hit and can come from many areas, each with their own captivating take on the wine. Our Bubbles & Rosé Club features a bottle of rosé and a bottle of bubbly from around the world, equipped with tasting notes, so you can have yummy wine each month and learn which type of wine is your favorite! 

Rodriguez’s recs:

“I’ve actually been drinking 2 rosés here lately. The first is Empathy Wines Rosé from Gary Vee. It’s just a fantastic Rosé he’s made; comes from California. And the second is Tresomm Rosé out of Valle De Guadalupe, Mexico. Mexico is coming out with such great wines here lately! Both are under $30.” 

Luckily, there are loads of rosés out there to try. And we will be sipping rosé all summer long with our Bubbles & Rosé Club Members!

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